It's all about the money (The Copy Chronicles 1)

Sometimes, our concepts are not judged whether
it speaks of the message the client wants to deliver.
Neither are they seen as something novel or revolutionary.
Or if the execution is exceptional to the point that maybe,
just maybe,
we would be able to win design awards.
It all boils down to money matters.
What special treatment?
No, no.
No budget.
How many pages?
Okay, workable.
Oh great, we wouldn't need to buy photos?
What will you do with the cover?
Oh okay, yes, will have no problem with the printers.
It all boils down to money matters.
And everything is equated to a dollar sign.
Sigh.